Make Playtime Screen-free again!

A doctor took one look at my nephew and instantly knew—he spent too much time on a smartphone. That moment hit hard. If screen exposure is this obvious to a trained eye, why aren’t we, as parents and caregivers, doing more to stop it?

And that’s how WishLuck was born—a brand built to bring real, engaging, and screen-free play back into children’s lives.

WishLuck: Built on Experimentation & Love

WishLuck isn’t just a name; it’s a story. A mix of Vishal (the founder) and Lakshmi (his wife), it started as a personal hashtag and grew into something bigger—a brand dedicated to making childhood magical again.

That moment was an eye-opener—a doctor’s warning that excessive screen time wasn’t just a habit, but a real threat to a child’s development. It doesn’t just shrink attention spans; it slows cognitive growth, stifles creativity, and limits real-world engagement. Play should do more than just fill time—it should shape young minds. That’s why every WishLuck toy is designed to spark curiosity, build essential skills, and make screen-free play just as exciting as a screen.

India’s Most Trusted Educational Toy Brand — Meet Our Founder! 🎓

Smart Toys for a smartphone-free childhood

Most toys entertain kids for a few minutes before they’re tossed aside. WishLuck is different.

We create solutions for early childhood development. From interactive sound books to engaging DIY kits and thoughtfully designed essentials for kids, every product serves a single purpose: to nurture a child’s mind while keeping them away from screens.

If you’re a parent looking for:

✅Toys that develop cognitive, motor, and creative skills
✅Engaging alternatives to keep kids away from smartphones & tablets

✅Innovative play experiences designed for long-lasting fun

... then you’re in the right place.

Giving Back Through Play

We believe every child deserves the magic of play, and that’s why 5% of our profits go toward children’s education and development. Because real learning doesn’t just happen in classrooms—it starts with meaningful play.

Toys with a Purpose

Play is evolving, and so are we. At WishLuck, we create screen-free alternatives that spark curiosity, build skills, and keep kids engaged. Every product is designed to make playtime active, creative, and enriching—so kids grow while having fun, and parents feel confident in their choices.